Introduction to Social Media Marketing

social media


COURSE CODE: COMP108

INSTRUCTOR: Justus Mulwa

PREREQUISITE: None

COST: KSH. 1,500 (15 USD)


Introduction:

The introductory social media marketing is aimed for those individuals or businesses that are keen to establish a social media profile. By the end of this course, the participants will have started to use social media effectively for marketing their businesses.

 

What will you cover?

This course will take you through different social media sites. Some of the areas covered are:-

  • Introduction to social media
  • Auditing your organization
  • Social media strategy
  • Social media monitoring
  • Content marketing
  • Social media platforms: - Facebook, twitter, Instagram, YouTube etc.